Google ads will get you seen among the other paid ads that are prominently displayed on google immediately when someone searches for a business like yours. This is also a great way to get customers before your website has enough organic traffic. As soon as your ads are up you can control when to run them and when to pause them, and we constantly look at googles own analytics and constantly optimize the ads to convert more traffic. We also do Google Local ads which is probably the best way to be seen as a local trade type of business. You can be the very first line and only pay when your ad is clicked or called.
People are always scrolling Facebook and Instagram and together they are the biggest social Media platforms in the world, you want to get people where they already are, scrolling on their phones! Facebook ads are an absolute must for every business. The content ( your ads) are easily shareable for yourself and others on Facebook. They even work with smaller budgets than Google ads.
Instagram Ads are very similar as they are owned by Facebook, and it has become more of a marketplace recently. Both are highly targetable to your specific audience, so you can spend money efficiently instead of just throwing it against the wall.